How to organise your work with your ZOHO CRM
One of the key reasons that businesses invest in ZOHO CRM is to organise the way they work more effectively. And that is what this eBook is about. It takes you through how you can use your CRM to get more out of your day. Home Screen: In my ...
How to manage your leads more effectively
The start of the client's journey with your business, is when they first make contact - as a lead. So it is important to be as effective as you can, in capturing, nurturing and ultimately converting them into sales opportunities. This eBook explains ...
How to close more sales with your CRM
Once you have converted leads to sales opportunities, it is important to close as many as possible. If you assume that all opportunities could be closed (after all that's why they are opportunities) then all you need to do, is reduce the chance of ...
The four principles of CRM: Principle 1 - knowing more about your clients
Without Clients you don't have a business and their value depends on the Relationship you have with them. So it makes sense to Manage these relationships in a way that delivers greater profit for your business and value to them. To do this ...
The four principles of CRM: Principle 2 - treating your clients as individuals
Its only by knowing your clients and having sufficient accurate and timely information that you can even start thinking about them as individuals. It is only by treating them as individuals that you can establish long term relationships. A famous car ...